It's not his fault that video games have historically had his type of face plastered everywhere. It's Bioware marketing and decision-makers that are at fault for continuing the yawn-inducing brown-haired white male stereotype of video game protagonists:
He doesn't even have any unique features - he looks completely bland and forgettable.
Heyyyy!! Agent Francis York Morgan and Naked Snake are far more charismatic and interesting than any of those other dudes!
One thing I kind of like about default shepard in ME1-3 is that he was a basic bald marine man, but he was kind of a goofball idiot and his friends made him look stupid alot. I feel like Bioware does a good job at making even just military dudes interesting. In me2 you can deploy with Jacob and Zaeed or in ME3 with Kaiden and Vega and it still won't feel like a dudebro game, because the characters are just so much better and more interesting than anyone of those dumb boring guy faces on that tilesheet (except for snake and york, as pre-mentioned) Half of it in ME games comes from just giving them awkward social situations or portraying their faults in comedic ways with friends. ME3 really went out of its way to make Kaiden a decent character (Ashley kind of didn't work out as well, I almost always bring Kaiden into ME3 because he adds more to the game than she does, interesting because I liked him far less than ashley in ME1)
It is kind of funny how some of those guys literally look like the same person when next to eachother, though.
becky's face is way less generic tho
One thing I'm starting to feel about the last few years of gaming being more self-concious about that is "White girl with short brown hair in a ponytail" is becoming the nathan drake for female characters. It feels like I see that look more than others. (It's probably easy to make a hairstyle be "short ponytail" compared to something more elaborate like braids or wavey hair)