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[Bernoulli]

 

[Mr Moose]

Out of home advertising

Greenberg is going to stand outside our homes, screaming to buy the game like his job depends on it.

 

[winjer]

Hellblade was a nice AA game, with a decent following. But it was never a huge blockbuster or system seller.
With this sequel, MS is probably investing too much money and resources on a game that might not have that broad mass appeal.

 

[analog_future]

Very interested to see how the reviews land for this one.

 

[StreetsofBeige]

I wonder what the Marketing $$$ to Gameplay Minute ratio will be. Probably be lucky if H2 has 3 or 4 hours of actual gameplay.

 

[GymWolf]

Edit

 

[ChorizoPicozo]

pathetic.

 

[Lions Gate]

how this clown still have a job?

 

[R3TRODYCE]

I was wondering when this would start given the game comes out in less than 3 weeks.

 

[Punished Miku]

With this sequel, MS is probably investing too much money and resources on a game that might not have that broad mass appeal.

It's great isn't it?

 

[j0hnnix]

 

[demigod]

Immersive, lol.

 

[nial]

I read Helldivers II and was confused for a moment.

 

[Punished Miku]

We got Forza / Starfield Doritos. Greenberg would be leaving money on the table if they don't go for Hellblade toothpaste.

 

[Bernoulli]

Very interested to see how the reviews land for this one.

Global media paid

 

[Gaiff]

I don't get it. This game is what, 6-8 hours long with seemingly no replay value and a reduced price tag. Why are they putting so much marketing money into it? I'd understand if this were Fable or Perfect Dark but Hellblade?

 

[StreetsofBeige]

We got Forza / Starfield Doritos. Greenberg would be leaving money on the table if they don't go for Hellblade toothpaste.

 

[Jaybe]

They seem afraid to show several minutes of uninterrupted gameplay. All we’ve seen of game play is walking and carefully edited attack animations.

 

[adamsapple]

pathetic.

 

[ChorizoPicozo]

The Damage Control.

 

[DenchDeckard]

I legit cant wait for this.

 

[adamsapple]

The Damage Control.

How is marketing for an upcoming game pathetic or damage control?

 

[Negotiator101]

Looks like they're pumping some serious dosh into promoting this. Hopefully the game lives up to the financial backing.

 

[StreetsofBeige]

They seem afraid to show several minutes of uninterrupted gameplay. All we’ve seen of game play is walking and carefully edited attack animations.

What gameplay?

Wandering around some dark rocky terrain and a handful of swordfights every hour is not gameplay.

 

[Magic Carpet]

I want a PC Mod that shows a running tally of the money spent for each step I take in the game.
DPS Dollars per step.

 

[mayham2199]

I don't get it. This game is what, 6-8 hours long with seemingly no replay value and a reduced price tag. Why are they putting so much marketing money into it? I'd understand if this were Fable or Perfect Dark but Hellblade?

Yea the tweets are fine but some of the other stuff they are doing I just don't get.

 

[King Dazzar]

Wow, a 6 second trailer. They know how to excite...

 

[ChorizoPicozo]

How is marketing for an upcoming game pathetic or damage control?

 

[SHA]

Stellar Blade in a refrigerator = Hellblade ll

 

[StreetsofBeige]

I want a PC Mod that shows a running tally of the money spent for each step I take in the game.
DPS Dollars per step.

Googling it, someone beat the first game in 3 hours (no glitches). And that even includes the cut scenes. lol

 

[adamsapple]

Come on choro, surely you're not that stupid to think that they just panic-rolled the marketing because you searched for some keywords on twitter?

 

[Team Andromeda]

Hopefully, it will mean Xbox finally does a TV advert, its only be 3 years since the last one...

 

[Ozriel]

I don't get it. This game is what, 6-8 hours long with seemingly no replay value and a reduced price tag. Why are they putting so much marketing money into it? I'd understand if this were Fable or Perfect Dark but Hellblade?

Where’s the ‘so much marketing money’ you’re seeing?

 

[Punished Miku]

Googling it, someone beat the first game in 3 hours (no glitches). And that even includes the cut scenes. lol

What was your playtime on part 1?

 

[StreetsofBeige]

What was your playtime on part 1?

Less than 1 hr (maybe 45 minutes), quit and deleted the game. Must had been 50% cutscenes.

 

[Cyberpunkd]

With this sequel, MS is probably investing too much money and resources on a game that might not have that broad mass appeal.

I would say the chance that a game making you depressed while highlighting mental health issues will never have a broad mass appeal. I’m sure someone at Microsoft sees that as a pet project though.

 

[Jaybe]

Googling it, someone beat the first game in 3 hours (no glitches). And that even includes the cut scenes. lol

Seems like a 4k YouTube walkthrough is the way to go for Hellblade 2

 

[SEGAvangelist]

 

[ChorizoPicozo]

no need for that. they came up in my time-line. I mean, those people are the ones complaining about it. Now Greenbear is coming out to say when the marketing is going to begin.

That's pathetic

 

[Negotiator101]

Hellblade was a nice AA game, with a decent following. But it was never a huge blockbuster or system seller.
With this sequel, MS is probably investing too much money and resources on a game that might not have that broad mass appeal.

I think you're confusing the first game (much lower budget) to this far bigger budget sequel. You don't spend a significant amount time and money on a game to not actually promote it significantly, that makes zero business sense.

 

[SEGAvangelist]

no need for that. they came up in my time-line. I mean, those people are the ones complaining about it. Now Greenbear is coming out to say when the marketing is going to begin.

That's pathetic

I guess I should have added the 2 posts before that in my reply.

 

[ChorizoPicozo]

Come on choro, surely you're not that stupid to think that they just panic-rolled the marketing because you searched for some keywords on twitter?

as I said, Greenbear coming out to say when the marketing is going to start when you have a bunch of people complaining/making fun of is what's pathetic.

 

[adamsapple]

as I said, Greenbear coming out to say when the marketing is going to start when you have a bunch of people complaining/making fun of is what's pathetic.

Yes I'm sure these decisions about when marketing blitz's need to start are made on the whim of twitter responses and not planned months in advance.

You nailed it.

 

[Punished Miku]

Less than 1 hr (maybe 45 minutes), quit and deleted the game. Must had been 50% cutscenes.

I actually get that since that was my initial reaction when it first came out. I think I didnt understand what they wanted from the 1st or 2nd puzzle and bailed. But I played it about a month ago and completed it. I'll just say no normal person is beating this game in 3 hours and posting that like its accurate is totally misleading. The game is more story focused for sure and I dont think it will appeal to everyone, but I actually really enjoyed it once I got into it. Surprisingly solid combat system with more options than you would expect given how much people are exaggerating the lack of gameplay here. Multiple solid boss fights. Multiple puzzles.

There's room for improvement which I hope I see in the sequel, but acting like this is some 3 hour cutscene is just literally not reality.

 

[Sneakysnake]

I read Helldivers II and was confused for a moment.

Same. I def play too much of that game haha

 

[ChorizoPicozo]

I guess I should have added the 2 posts before that in my reply.

Yes I'm sure these decisions about when marketing blitz's need to start are made on the whim of twitter responses and not planned months in advance.

You nailed it.

I don't think you are understanding at buddy.

 

[Unknown Soldier]

They seem afraid to show several minutes of uninterrupted gameplay. All we’ve seen of game play is walking and carefully edited attack animations.

That's apparently the whole game though?

 

[HeisenbergFX4]

How far out are companies supposed to hype a game?

 

[Chuck Berry]

Abysmal sales incoming

Might as well just call it Gamepass: The Game

 

[Unknown Soldier]

How far out are companies supposed to hype a game?

Well if it's Starfield the hype begins about 1000 years before it's eventually released