Spider-Man: Homecomings debut weekend last week seemed to be cause for celebration for both Sony Pictures, which owns the rights to the Spider-Man franchise, and for Marvel, which got to welcome its long-lost brother superhero back into its Cinematic Universe. The film was extremely well reviewed with a 93 percent Rotten Tomatoes rating, and well attended, with a $117 million domestic gross, the best 3-day opening for a Spidey flick since Spider-Man 3s stunning $151 million debut a decade ago.
But things quickly turned sour for the Sony-Marvel co-pro yesterday when the grosses fell off a cliff, tumbling 73.2 percent from the first Fridays $50.8 million tally to an estimated $13.6 million on the second. Thats one of the worst Friday-to-Friday drops the 16-movie Marvel Cinematic Universe has ever seenonly Avengers: Age of Ultron and Captain America: Civil War fared worseand it's by far the worst for any of Sonys 6 Spider-Man movies. Even the heavily front-loaded and relatively poorly reviewed Spider-Man 3 fell by a lesser margin on its second Friday.
If Im an exec at Sony or Marvel Im nursing a pretty nasty hangover right now, and doing a post-mortem analysis to figure out what went wrong. No one can fault the quality of the movie; although I personally found Tom Hollands Peter Parker a bit over-eager and even screechy at times, it didnt detract much from the fresh and enjoyable new take on the character and his story, a genuinely warm, human and humorous re-booting of a franchise that was in danger of growing stale.
https://www.forbes.com/sites/robcai...marvel-and-for-superhero-movies/#2dba96fa1672
I liked it about the same as Wonder Woman.