I cannot believe the number of people across the mainstream sites, forums, twitter and GAF that are arguing that the 720/1080 difference is marginal.
Put aside the fact that there is a difference, and it is noticeable.
Why are so many people ready to just take whatever Microsoft hands out? I mean, you're the consumer. You're paying $500+. You bought a 1080p screen to enjoy high definition. It's 2013, on the brink of 2014 - and Microsoft are trying to sell you a console that renders at a slightly higher resolution than the gen that started 8 years ago.
Grow a pair - voice some concerns, if for no other reason than to tell them that it's not good enough. Regardless of your thoughts on the end result of resolution differences - be pro-consumer and make them aware that releasing an underpowered console at a higher price deserves ridicule.
I think the problem is with you.
I watch low rez streams of TV shows on my HD TV and have, literally zero desire to find a higher rez stream. The quality doesn't bother me in the slightest.
On the other hand I have a few friends who won't watch something unless it is at least 720p. They'll wait or give it a miss completely.
You have to accept the fact that there is a significant chunk of people who really don't care.