I really like this comparison. Sums up the whole thing nicely, and why people are utterly bemused by this kind of article.
Edit: And "Consoletards" now, really? Holy fuck I didn't think the enthusiast press could get any more childish, but there you go.
Clearly they resent anyone for having a mind of their own. And they loathe their readership.
You know, I could at least harbor some modicum of respect for posting blatant click-bait articles if they were completely self-serving about it and doing it just to provoke GAF into generating reactionary revenue for them. That's simply capitalizing by exploiting a hot button issue. Nothing wrong with that in a business sense.
But this moaning and bitching and whining and complaining on Twitter derails that argument. They're genuinely upset. They're genuinely invested in not having their perceived "norm" - of a Microsoft-dominant console marketplace in North America - which it
HAS been for the past 3+ years or so - overturned. They've resorted to name calling. They've decided this battle is worth sacrificing all manner of impartiality. They've decided that they would rather make their profession look bad than to just shut the fuck up and let the masses decide how to spend their dollars.
And that
IS what they're doing. They're making their profession look bad. And it is in the best interests of the Jim Sterlings, the Patrick Klepeks and the Jason Schreiers to start calling out some of their peers because of the pall it casts on the professionalism of gaming media as a whole.
There is no next-gen console war. In the grand scheme of things, it probably doesn't matter much whether the PS4 or Xbox One sells more units in North America. Both systems will do well and that's just super-duper.
The real war brewing right now is that the gaming enthusiast media - the non-journalists - is on the verge of imploding and going to war with their audience for daring to call into question their relevance and their role as PR shovelers for these companies.
They need to stop editorializing.
They need to stop taking calls for accountability personally and, perhaps, own up to some of their criticism by embracing some hard reporting and providing some perspective to their articles... or hell, do the exact opposite of that and simply embrace being click-baiting PR-shoveling shills if that's what will make them more money.
But this ongoing escapade of posting an apologist, downplaying article that's self-serving and laced with half-truths and then whining on social media when their audience calls them on it and then demonizing their audience as reactionary half-wits and then expecting something to change?
What the fuck? You're insane. Stop doing insane things.
WE'RE not going to change.
YOU have to change. Either provide balanced coverage and
STOP editorializing, do some actual reporting or embrace being a shill. And stay the hell off of social media if you don't want to piss what's left of your reputation away by acting like a spoiled brat who isn't getting their own way and calling your audience retarded.