- Nov 25, 2015
Shocked, not shocked.
At the first store there was a big promo stand for Captain Marvel packed to the brim at the entrance. I walked to the back of the store to the DVD section and saw an additional two rows of Blu Rays and there were only a couple of copies missing. I figured out that they must have just restocked so I asked the sales guy if that was the case. He told me that they weren’t selling many copies and he suspected it was because people were waiting for Avengers: End Game
A quick Google search will show that plenty stores across the States are actually overstocked.
It wouldn’t be fair to say that the launch has been a failure. Approximately 1 million copies have already been sold, but, after the first week, sales are on a steep downwards trend dropping nearly 80%; this kind of drop is unheard of, especially for a blockbuster smash like Captain Marvel.
Captain Marvel was one of this year's biggest movies. It reportedly pulled in big numbers at the box office, but sales are bombing. We think this why.