Dorito Pope is all about the hype now. He's giving MS a bit of an assist here so they can come in later and announce $399 or $449 (the price it was always going to be) and they can look extra good and fans will be hyped as hell.
Everyone with these drawn out theories about MS and Geoff.
If it is not $499 (which I don't think it is, I could build a more powerful PC for $499 than the Scorpio) then it is simply a matter of MS rehearsing with the wrong price to throw off would be leakers, which is not the first time this would have happened at E3.
All those interviews in the past year with Phil Spencer where the price isn't even asked, and Youtube is full of them, are the softball fluff pieces. If you get that chance, a Q&A window with someone who should know the most important unrevealed detail, and you don't even ask, that's how you reveal yourself as a PR facilitating non-journalist.
Journalism is researching, extracting and revealing details. Exactly what Keighley has done. The opportunity was given to him, so this too may have been calculated, but it's still respect +1 for him in any case.
Hopefully the price has some flexibility and has been marked up to $499 but really comes in lower.
For UK and Europe a straight conversion from $499 with VAT would be £469 and 535. Back in 2013 Xbox One was announced at $499 499 £429. Unfortunately Europe has around 20% VAT the has slipped towards the dollar and even the £ has slipped due to Brexit.
If there's a £430-450 and 500 price announced along side $499 you can bet the US price has been marked up a little or MS is taking a hit. Sony have managed to keep the PS4 Pro since launch in Europe/UK competitive compared to what the usual conversion with VAT should be.
Announcing 535-550 and £470 would kill it over here but I guess mainland Europe don't care much so this niche premium Xbox product can make the European eyes water if it must..
Will be DOA in Sony country Germany. I have a Xbox One S and a PS4 and really wanted competition in my market, which is the best thing for any consumer. I don't see many people here buying a 500 or more Microsoft console