Support NeoGAF

[Neuromancer]

It feels way less stylish than the old one.

That's because it is way less stylish than the old one. Oh well. =\

ND logo is indeed in need of a redesign, but at least it's better than their old one:

God I love this logo. Can you imagine a 1080p resized version of this staring you in the face when you started up The Last of Us: Remastered?

 

[Oppo]

don't hurt me GAF, I'm just fuckin' around waiting for a render

i'd do something like this. paw splat shamelessly ripped off from google

toned down the red as the bloody pawprint was sorta vicious

 

[marrec]

don't hurt me GAF, I'm just fuckin' around waiting for a render

i'd do something like this. paw splat shamelessly ripped off from google

toned down the red as the bloody pawprint was sorta vicious

That's not bad, a bit messy and could probably be cleaned up a bit, but not bad at all.

 

[Bollocks]

Looks much better, old one looked horrendous

 

[Hoo-doo]

don't hurt me GAF, I'm just fuckin' around waiting for a render

i'd do something like this. paw splat shamelessly ripped off from google

toned down the red as the bloody pawprint was sorta vicious

Why the fuck would a company like Naughty Dog have a blood-splattered and grungy logo? The fuck?

 

[Harlock]

Uninspired, soulless.

 

[-Setsuna-]

Good. The old one was a mess.

 

[Nozem]

don't hurt me GAF, I'm just fuckin' around waiting for a render

i'd do something like this. paw splat shamelessly ripped off from google

toned down the red as the bloody pawprint was sorta vicious

Ugh. That's going the wrong way, in the direction of the old SSM logo.

 

[Oppo]

Why the fuck would a company like Naughty Dog have a blood-splattered and grungy logo? The fuck?

like a bad dog tracks mud through the house

 

[sunnz]

Why the fuck would a company like Naughty Dog have a blood-splattered and grungy logo? The fuck?

To be fair there recent games have been more... violent ( TLOU, Uncharted)

 

[Seik]

Why the fuck would a company like Naughty Dog have a blood-splattered and grungy logo? The fuck?

Because the dog is naughty.

 

[The Main Event]

Because of its color scheme, looks like a logo out of the 70s/80s. I kinda like it.

 

[Romez]

Of course everyone crying how the old one looks better.

This is an actual logo now that in a few years you'll know its Santa Monica without the text, it's also versatile because they can change the colour scheme. I like it.

 

[Bundy]

Sony Santa Monica Studio = God of War-only Studio confirmed

Spoiler

 

[Corto]

No Helvetica no sale.

 

[DedValve]

Meh, it looks whatever. The old one had more personality.

 

[Renpatsu]

Why the fuck would a company like Naughty Dog have a blood-splattered and grungy logo? The fuck?

Language notwithstanding, but I agree. An imbalanced composition, disproportionate logo and logotype, uninspired typeface, minute graphic elements that don't scale down well, and all together you've got a logo that isn't nearly half as effective as what you're attempting to replace.


In regards to the Sony Santa Monica logo though, I did enjoy the huge graphic flourishes in their own way because they added character to the identity.

This is an actual logo now that in a few years you'll know its Santa Monica without the text, it's also versatile because they can change the colour scheme. I like it.

This is one of those situations where they decided to drop everything about what was done before in favour of covering new ground. I'd personally have attempted to keep at least a little bit more of the old identity in the new logo. That said most likely this logo was designed in order to be far more variable and will come to represent their development trajectory in the future.

lol. I think your monocle has a smudge on it

The concept of the the muddy paw prints is fine, but the mockup is obviously held back by your choice of stock imagery. But then I have to ask why bother with the circle or the negative type on black square or the typeface that you've chosen that looks more appropriate for a body of text? All you've done is make it far more complicated a logo than it has to be.

 

[hellmonkey]

New logo reminds me a lot of this. Its not a good thing.

 

[btkadams]

The old one was so terrible. That change was long overdue.

 

[paperheart]

I don't like it. It's too old school for my tastes.

fix this abomination

they deserve so much better

I disagree. Naughty Dog's logo is my favorite logo. It's perfect.

 

[Vire]

What does the amorphous blob at the top represent in any capacity? There's no cohesion or unity between the font, studio name and shape of the design.

Bungie got it right with the logo, a shooting star that is a subtle nod to their love of the sci-fi genre.

 

[Nozem]

New logo reminds me a lot of this. Its not a good thing.

Are you saying the designer STOLE it?

Spoiler

/s

 

[Oppo]

Language notwithstanding, but I agree. An imbalanced composition, disproportionate logo and logotype, uninspired typeface, minute graphic elements that don't scale down well, and all together you've got a logo that isn't nearly half as effective as what you're attempting to replace.

lol. I think your monocle has a smudge on it

 

[Leafhopper]

God I love this logo. Can you imagine a 1080p resized version of this staring you in the face when you started up The Last of Us: Remastered?

Like I need another thing to haunt my dreams.

Bungie got it right with the logo, a shooting star that is a subtle nod to their love of the sci-fi genre.

I do like Bungie's myself.

 

[Bundy]

fix this abomination

they deserve so much better

God, no!
The Naughty Dog logo is great

 

[AyaisMUsikWhore]

Not bad but the old one was super edgy and dark. Maybe this is pretty much a new logo to show off their diversity. Looking at the color scheme gives me that vibe. Also while pay homage to GOW at the same time. Not bad.

 

[Nozem]

I disagree. Naughty Dog's logo is my favorite logo. It's perfect.

No it sucks. It's uninspired as shit. There's literally nothing clever about it. And the colors: black, white and red? Which genius designer came up with that?

 

[Drama Zed Nod]

Am i the only one who thought of this immediately?

 

[Smushroomed]

the only logo belonged to a death metal band

 

[Appleman]

Way better than the absolutely hideous old logo, love their game-dependant colour options

 

[Akainu]

And what this crap about the old logo being too messy. God of War is a messy game they go so well together.

 

[Hoo-doo]

And what this crap about the old logo being too messy. God of War is a messy game they go so well together.

It's hard to scale down or print without it looking like garbage.

 

[V_Ben]

And what this crap about the old logo being too messy. God of War is a messy game they go so well together.

Exactly. The logo was a god of war logo, and didn't look right anywhere else. Look at the boot up of sound shapes for an example of that.

This one fixes that

 

[Bundy]

Yup, I really like it
They can change the colours, to match the presented game.

 

[manzoman96]

It's not the best, but not the worst either. Guess we'll just have to get used to it.

 

[Milestoned]

Looks very serious and a bit boring, I guess I have to get used to it.

 

[Akainu]

Exactly. The logo was a god of war logo, and didn't look right anywhere else. Look at the boot up of sound shapes for an example of that.

This one fixes that

I just booted up Sound Shapes and it's perfectly nice and fine.

 

[Shadow_FFVI]

I can get used to it. Old one was better, as many have said before me.

 

[jgf]

Far better than the old one. The old one looked like albumart of a semi-professional cross-over garageband.

 

[KissVibes]

The old Santa Monica logo was better if you like Tapout and Affliction gear, for sure.

 

[nded]

Looks okay. I wasn't particularly attached to the old one.

 

[Dreamgazer]

My first impression.

 

[Triggerhappytel]

studio looks more spacious too

no 2nd level though?

That's not a development studio; that's a warehouse!

reminds me of Polytron.

I agree!

At least the design makes sense.

The new SSM one looks like it was designed to be minimalist because reasons.

Would you rather it was overdesigned because reasons?

 

[Arukado]

Spoiler

Sorry :lol

 

[eddfromtheriver]

Yup, I really like it
They can change the colours, to match the presented game.

Yeah, i'm warming up to it...

 

[Mr. RHC]

I prefer the old logo but I think the new one might work as well long term.

 

[TAJ]

The old one was hideous. The new one is just boring. So an improvement.

 

[Raynes]

That looks BADASS.

That looks up its own ass generic cooperate bullshit.

 

[Dr. Zoidberg]

I didn't like the old logo (too messy and random) so this is an improvement.

 

[robotrock]

Fuck this