Support NeoGAF

[PranooY]

Runner up:

Good Work, dude.
Assuming that you are the real Cory Schmitz, that made this logo.

 

[shinobi602]

 

[RoboPlato]

I love and will miss the old logo but now that I've seen that they will be changing the colors depending on the game, I like it a lot more than I initially did. It'll work better with their many partner projects too. Old one was great for GoW but didn't blend well with stuff like Journey and Unfinished Swan.

 

[BouncyFrag]

All I take from this is Kratos so its perfect.

 

[blizzardjesus]

Definitely an improvement, Doesn't look like some nightmare from a 1st year design student.

 

[Slowdive]

I like it.

 

[TomShoe]

Good stuff.

Minimalism is where it's at nowadays, anyway.

 

[Alucrid]

that's too bad the old logo brought out my old teenage angst

 

[J 0 E]

I like it, feels "modern" and adaptive to other games



the old one was cluttered.

 

[Enco]

Much better.

Working games into it is cool.

 

[hey_it's_that_dog]

It feels way less stylish than the old one.

This one has plenty of style, but the problem with extreme style is that it rapidly becomes dated. Even when it was first unveiled I thought what is this Ed Hardy/Nu Metal nonsense?

The new logo is boring and inoffensive and communicates nothing about the brand or the company, but at least it's not something you'd see on a douchebag's $90 t-shirt.

 

[Krejlooc]

It feels way less stylish than the old one.

Holy crap this is awful. The new one is way better.

 

[Xion_Stellar]

I don't see why studios feel the need to change my their logo with every new console generation this new logo is bad and it's just as ugly as the new Ready at Dawn Logo.

 

[Roshin]

Clean and stylish. Very nice. The old one was hideous.

 

[viveks86]

I like it. The old one was ugly as hell. Good riddance. At least now their business cards won't make them look like serial killers.

 

[runningjoke]

It's really bothering me how the second word doesn't align with the right edge of the logo and the other 2 words

 

[Superflat]

New one looks very nondescript, but the old logo is pretty dated.

Old logo ooks like it was made in the Linkin Park faux angst 'tude era.

So the new one looks better and more fitting of a contemporary studio.

The two outer shapes look like curved blades, which I'm sure isn't coincidental. I kinda like that.

 

[chrishackwood]

As long as hasn't distracted people in SSM from making new kick ass games i'm ok with this!

 

[Hunter-Zero]

Spoiler

Sorry :lol

Fuck yeah lemongrab

 

[mattp]

the old logo was kind of dumb
this isnt great, but i think its an improvement

seriously, the old one looks like it was made by a 16 year old girl who just installed photoshop and was making a logo for a band on myspace back in 2006

 

[Aquamarine]

I despise modern, "minimalistic" logo design with a passion.

They're all annoyingly homogeneous. All of the creativity and stylistic flair get sucked right out of it.

The new SSM logo looks corporate and bland as hell.

All I can think of is this:

 

[Baroquemantic]

I really like the new logo. The old one is great, but I like this more.

 

[Krusenstern]

They should have changed their name aswell. To "God of War Factory". Because that's what they are.

 

[keit4]

Definitely an improvement.

 

[Sword Of Doom]

i always felt the old logo was giving me the middle finger

Lol I can totally see that

 

[RoboPlato]

They should have changed their name aswell. To "God of War Factory". Because that's what they are.

They work with a lot of external teams.

 

[Hato-kun]

Cannot believe the amount of people saying this is a bad logo.

Stick that logo to any sort of game project with the appropriate colours and it'll work. And with the amount of projects that SSM work on, it makes sense.

They even explain the whole process in the post, and the ideas behind it...

 

[Jezehbell]

I despise modern, "minimalistic" logo design with a passion.

They're all annoyingly homogeneous. All of the creativity and stylistic flair gets sucked right out of it.

The new SSM logo looks corporate and bland as hell.

All I can think of is this:

Came here for this

 

[Krusenstern]

They work with a lot of external teams too.

Yes. But everything they develop internally is God of War.

 

[LiquidMetal14]

Look at this man, not working on GOW4.

They changed locations, logo, and cancelled a major project with layoffs. They pretty much rebooted the studio.

And have world class talent all over the studio.

 

[JaseMath]

New logo isn't going to set the world on fire, but it's far better than that dated, gothic looking thing they'd been using.

 

[Leafhopper]

It actually kinds of annoys me to be honest.

 

[OnPoint]

The problem isn't really the logo. It's the name.

I mean, Naughty Dog.

Naughty Dog.

A dog that is naughty.

Seriously.

And lol at someone saying it's "iconic". The studio may make great games, but I don't consider the travesty that is their logo to be an icon.

 

[missile]

Fail.

Spoiler

lol

 

[Reversed]

Looks like a logo for a webpage. I don't think it will last for too, too long but it does the job compared to the smearing mess that was the older logo.

 

[AstroNut325]

The biggest problem with the logo, IMO, is that it doesn't stand out... at all! It seriously looks like one of those MS Office Smart Art pieces!

On the other hand I can see the new logo being more versatile.

 

[Rigalo]

I like it. Old one was messy

 

[Steiner84]

wow.
that is one horrible logo.
the old one was, no... even comparing both would be blasphemie.

 

[Widge]

it rapidly becomes dated

and there we have the reason for the new logo.

 

[Shining Sunshine]

I don't even know what that logo supposed to mean...

 

[LiK]

Good Work, dude.
Assuming that you are the real Cory Schmitz, that made this logo.

It's him.

 

[Superflat]

Seriously.

And lol at someone saying it's "iconic". The studio may make great games, but I don't consider the travesty that is their logo to be an icon.

Enough people shorten Naughty Dog to 'ND'. Makes me wonder if a redesign is in the works, similar to Sucker Punch shortening to 'SP', logo-wise.

 

[seventynine]

I really like it. First impression was that it reminded me of 70's/80's US TV networks.

I really love the apparent adaptability of it though.

 

[Lord Error]

Old logo fit really well with GoW games, being all grungy and bloody, but it fit with nothing else. It was memorable at least though. I still think they should have updated it somehow instead of replacing it with this completely forgettable looking new one.

Best new logo redesign was Ready At Dawn. I wish SMS did something along those lines, a bit more solid than this docile looking thing.

 

[JehutyRunner]

Seriously.

And lol at someone saying it's "iconic". The studio may make great games, but I don't consider the travesty that is their logo to be an icon.

You can lol all you want about it, it's iconic. I stand by that.

 

[GifGafIsTheBestGaf]

Is not bad. Like the old one more though

 

[Bloodrage]

I prefer the old one.

 

[Sesha]

Looks like the logo of a marketing firm. Old one felt like it had more personality to it.

 

[RE_Player]

I like it.

 

[Akainu]

The new logo is boring and inoffensive and communicates nothing about the brand or the company, but at least it's not something you'd see on a douchebag's $90 t-shirt.

Now it just looks like something that would be on douchebags favorite $300 electronic device.