Given existing gaming consoles have been available on the shelf for over two years, it should be of no surprise that consoles took a back seat to game sales this Black Friday season. Once again, when consoles did sell retailers offered game+console bundle deals to lure consumers. The top console bundle pick this year was the Xbox One 500gb with Gears of War, which Target discounted to $299 (down from $350) and threw in a $60 gift card.
While not a top dollar mover, game memberships were popular this season thanks to major discounts from brick & mortar retailers – Walmart offered a 3 month membership to Xbox Live for $12.50 (down from $25) and PlayStation Plus for $10 (down from $18).