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Sony shares rally on hopes it could see the best profit in 20 years

Fezan

Member
I thought Sony was about to lose Bond?
MGM was about to finish partnership with Sony before the release of specter. That's why advertising of specter was very underwhelming compared to skyfall. They didn't wanted to build a brand when partnership was about to end. But like like MGM wasn't able to find any other studio to finance 250 million dollar budget for James bond
 
They have James Bond and Spider-man.

Which both amass over 600 million worldwide usually.

They also released Kate Beckinsale's Underworld and Passengers earlier this year.

Other high profiles movies from Sony / Columbia Pictures later this year are the Jumanji remake with The Rock and The Smurfs (family-friendly easy money).

At least on the movie box offfice front, they won't be doing bad at all this year.

They will have Spider-man do the heavy lifting for them.

? Smurfs is out right now and bombing pretty hard. Week 3, 33mil on a 60mil budget. Domestically at least, not sure about WW.
 

vpance

Member
They have James Bond and Spider-man.

Which both amass over 600 million worldwide usually.

They also released Kate Beckinsale's Underworld and Passengers earlier this year.

Other high profiles movies from Sony / Columbia Pictures later this year are the Jumanji remake with The Rock and The Smurfs (family-friendly easy money).

At least on the movie box offfice front, they won't be doing bad at all this year.

They will have Spider-man do the heavy lifting for them.

600 mil is a massive bomb at the B.O. these days for tent pole releases.

Bond and Spidy need to being doing at least $1B to be considered a success, and they failed on the former with Spectre.

Spidy reboot is their last hope at scoring big, but in the end, they have no ability at maintaining consistent hits.
 

sense

Member
Skyfall was the biggest and highest-grossing James Bond movie ever and it all happened thanks to Sony Pictures. It did 1.1 billion in the box office.

Sony won't loose the license.

Warner Brothers have been trying for the longest to snatch James Bond from Sony, but after the incredible success that was Skyfall...it'll never happen.
You should look up the details of the sony bond deal with mgm because sony barely made any money from the bond movies. Their cut is very low so the movie is pretty much a prestige thing for them rather than a money maker.
 
600 mil is a massive bomb at the B.O. these days for tent pole releases.

Bond and Spidy need to being doing at least $1B to be considered a success, and they failed on the former with Spectre.

Spidy reboot is their last hope at scoring big, but in the end, they have no ability at maintaining consistent hits.

No they don't to the bolded. Non-Avengers Marvel movies are generally considered successes at $600-800 million. If they can keep the budgets in check (and that's been a problem with Sony and those two franchises in particular, as Spectre and the ASM series had production costs over $200 million each), then they can definitely find financial success at well under a billion. And I feel like I should respond to this:

Let's look closer at Passengers. Take all of this with a pile of salt. I'm not versed in movie industry moneymaking math or statistics.

Production budget: 110m

This doesn't include marketing and distribution. We don't know how much that was, so let's say it was the same as the production budget, as it was a big budget movie that got a fair amount of marketing and screen presence WW.

Total budget: 220m

Now let's break down the box office take.

US BO: 100m
WW BO: 199m

US distributors' cut of the domestic BO take is about half. So let's say that's 50m.

WW distributors' cut is way more, but let's be generous and say they took 60%. 60% of 199 is about 119. So that would be 119m for the distributors, and 80m for the studio.

There might be percentages for the main actors, but we don't have any info pro or con so let's just assume there aren't.

So 50 + 80 = 130. Minus the costs of production and marketing/distribution budgets: 130 - 220 = -90.

That would equate to a $90m loss on Passengers. But there's creative Hollywood bookkeeping and subsidizing and stuff, so it's hard to say how much the studio actually spent, and how much of a loss or profit they would actually take.

Home distribution and licensing and syndication isn't all that much for most movies AFAIK (although I plead a lot of ignorance on this front so forgive me). I'm no expert and the numbers aren't accurate, but Passengers does not look like it made much money for SPE.

There's a thread in Off-Topic showing the 20 most profitable movies of last year
, and I'm going to post a chart from it to show you something:

uniSTI3.png


The "Other Revenue" part basically breaks down the money they made off Home Video releasing and selling the rights to TV (domestic and overseas). And if Don't Breathe (which is coincidentally also a Sony movie) made $100 million dollars from that, then I would say that Passengers, even with it's lackluster reception, would have stood/stands to make as much if not more solely off the names of the leads.
 

vpance

Member
No they don't to the bolded. Non-Avengers Marvel movies are generally considered successes at $600-800 million. If they can keep the budgets in check (and that's been a problem with Sony and those two franchises in particular, as Spectre and the ASM series had production costs over $200 million each), then they can definitely find financial success at well under a billion. And I feel like I should respond to this:



There's a thread in Off-Topic showing the 20 most profitable movies of last year
, and I'm going to post a chart from it to show you something:

uniSTI3.png


The "Other Revenue" part basically breaks down the money they made off Home Video releasing and selling the rights to TV (domestic and overseas). And if Don't Breathe (which is coincidentally also a Sony movie) made $100 million dollars from that, then I would say that Passengers, even with it's lackluster reception, would have stood/stands to make as much if not more solely off the names of the leads.

None of us here know exactly how much these studios actually take in after all is said and done. I don't think you can derive actual profitability to any degree from charts like that.

All I know is Sony just took a $1B write down on their pictures division, and they make a measly 6% profit margin from it. Maybe the turnaround is coming after this shake up, but the point is they have sucked at this for a while so their ability to make good profits needs to be proven first.
 
They need to get their act together on mobile phone camera, and chase that market specifically. They're the only massive player in the camera space that has mobile overlap. It saddens me that they're often underwhelming.

Sony should toss more of their pictures budget to TV shows.

Being an arm chair CEO is so damn easy.
 

Unknown?

Member
MGM was about to finish partnership with Sony before the release of specter. That's why advertising of specter was very underwhelming compared to skyfall. They didn't wanted to build a brand when partnership was about to end. But like like MGM wasn't able to find any other studio to finance 250 million dollar budget for James bond
Partnership?? I remember reading Sony purchased them for 5 billion in 2004. Do they not own MGM?
 

Peterpan

Member
As a filmmaker this is great. Sony makes the best bang for your buck video cameras and it seems that be working for them.
 

NewDust

Member
Sony will never leave the movie or music industry. People might have forgotten why the even ventured in these businesses, it's because they sell consumer electronics. Having CE and movies/music combined allows then to push for new standards from both an engineering point and from a content point.
 

m@cross

Member
Right, especially in the camera division. Their Alpha line is quickly growing and has pretty much become a third option among Canon and Nikon.

I bought an Alpha 6000 for a trip to Europe with plans on returning it after. You will never get it back from me now, soooo good.
 
None of us here know exactly how much these studios actually take in after all is said and done. I don't think you can derive actual profitability to any degree from charts like that.

All I know is Sony just took a $1B write down on their pictures division, and they make a measly 6% profit margin from it. Maybe the turnaround is coming after this shake up, but the point is they have sucked at this for a while so their ability to make good profits needs to be proven first.

Those numbers are from Deadline, a website that covers Hollywood exclusively. They are about as reliable as we can get publicly. If you actually checked that thread, there is another chart with expenses, and that's where general profitability was determined. While I'm not going to sit here and argue that the movie division is fine right now, because it isn't, what the writedown means generally is that the movie division isn't worth what you would assume based on what they paid for it (and possibly other factors), not that it is explicitly losing money (which, even in the quarter of the writedown, they actually weren't). Right now, it's a division with the potential to make more if run better, but it isn't actually losing them any money.

Edit: And we do know how much these studios actually take in, in general, it's in the earnings statement. What we usually don't know is how any specific movie has done unless the company actually releases that info (which most do, but some don't).
 
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