Yeah, I totally get it.
I think I'm somewhat forgiving because I'm in research. When you get a big paper released, you go into high gear, do a press release, the science media junket, email it to everyone in the field who might care, and act like everything you did was clear and purposeful and led inexorably to your main findings, But most science projects involve stumbling and delays and uncertainty (probably even more so than game development). A recent paper I had at a top journal was the product of 7 years work. Colleagues may have seen you present papers on parts of the work at various conferences, but none of it counts until the paper comes out. It's like a reset almost. You'll go on NPR or something and next day someone emails you and is all like "was that the wacky project you were working on when we were in grad school?" It can be awkward, but it's the name of the game.
Anyway, if FF XV delivers, we can finally leave this dark night of marketing confusion behind.
