The video reminds me of something that we might have seen ni the first leg of The Circus tour: same brand of choreography (mostly posing and prancing, looking hot), same layout with the dancers, etc. The physical intensity isn't at all up to par with what we saw in the second US leg though, strangely enough.
She looks incredible, I love the fact that the simple backdrops showcase how beautiful she is. Take that concept and up the energy a few notches and we'd have a new standard - it could have been THAT good of a video. As is, it's pretty to look at, but feels like there could have been more there.
I'm never one to complain about couldas-and-shouldas, so judging the video for what it
is, it's OK. It's got its memorable moments. The posing is fine, she looks great...and if the goal of this video was for Britney to be crazy-hot for 3 and a half minutes, job well done. It's certainly not up to Circus or Womanizer par, but its strong moments vault it ahead of pretty much every other Britney video of the past couple of years. But I'm with you guys in having expected something lively out of a big Eurodance song, especially with Britney involved.
Souldriver said:
Every time it is played, an element is added. It's a nice idea, and normally this is used to make sure the final part of the song really explodes. In 3 however, it causes the opposite; it makes the first 2/3s of the songs chorus boring and incomplete
I can see how the song's climax happening so close to the song's end might make the rest pale in comparison, but I dunno...I still think the build-up works in 3. The minimal first two choruses initially act as a needed slow-down period, then at the end the bass kicks in and they act as the song's climax. I dig it a lot.
It's not just the same energy blasting throughout, and I like that. The only thing I don't like about the chorus is how the vocals were handled in the mix: not as audible or center-stage as they should've been. That more than ANYTHING else is what makes the chorus sound a bit weird.
I'm sure she's in great shape (otherwise you couldn't possibly that much intensive touring), the dance routines and movements still feel so plump, like her Gimme more performance on the VMA's.
It's gotta be a creative choice by the director/choreographer. As I said earlier, she was doing more physically intensive stuff on a nightly basis during the tour, effortlessly. So somebody involved didn't want that, it seems...they wanted the posing, the strutting, sexing up the camera. That was the vision, it seems. She did that, and did it well...but yeah, it LOOKS like it could have had a more complete routine in there somewhere. I'd have treated it like a new tour routine, perhaps something they could take to Australia.
As I mentioned earlier, my only qualm is the vocals being too camouflaged within the mix during the chorus, which is an unfortunate decision...but beyond that, I love it.
