Honestly.... how is this even fucking legal?
Words and names are one thing, but "their format"? What the hell is their format?
I think some of their videos are fun but there is literally nothing unique or creative about the format. It's basically "show something to someone and then ask them questions about it".
They say they are fine with react videos as long as they don't follow the same format, but how the hell are you not going to same format when it's so basic.
It's like someone trying to trademark "interviews" claiming their format is "having a host asking questions to a guest about his profesional and or personal life" or having a game publisher trying to trademark "racing game" claiming their format is "taking part in a car race where the objective is to reach the end line before the other players"
It seems clear to me they're more interested in going after big fish who are looking to ape their exact formats. Not the random youtuber sitting on his bed reacting to stuff. None of these small time guys can really compete with the professional level of Finebros videos anyway. They're look at big media companies, tv companies etc.
And licensing their shows for use in other countries seems like a totally valid route to go.
The response here seems totally overblown.
What is their format? Showing things to kids and asking them questions about it? Might as well go and trademark the concept of asking questions on cammera then