You know, it's always been said that Yoshida's art style is something that is much more appealing to the West. But while it makes sense based on the style of the art, it should be noted that none of the games Yoshida have worked on are particularly more successful than other S-E games outside of Japan. In fact, while games like Vagrant Story and FFXII are critically acclaimed, the actual sales don't indicate an increased interest by the western audience.
There's always a ton of talk online especially about how games like Tactics Ogre and Vagrant Story are "what Japan needs to do more of" instead of releasing very obviously Japanese slanted designs and so on. But when it comes down to actual sales numbers, there are often several much more "Japanese" and "anime" looking games which end up selling better in the US. FFXII was supposed to be the ultimate western-friendly FF too, and it's certainly not the best selling one in the US. Hell, it was outsold by FFXIII just recently.
Isn't it odd?
