It looks like ESPN and WWE are taking their relationship to the next level: Over the weekend, pro wrestler Ric Flairs talent agency posted a few photos on its Facebook page, noting that they were taken on the set of an upcoming 30 for 30″ documentary about the rise of the now-66-year-old star.
We named this company Legacy Talent because its our mission to help preserve the legacies that our clients have worked a lifetime to build, the company posted on Facebook. [On Thursday] we took a huge step in documenting Ric Flairs legacy by starting to shoot his 30 for 30″ ESPN Film. We are honored to work with such a prestigious group on a project we are so passionate about! ‪#‎Flair30for30‬ ‪#‎ComingSoon‬
Legacy said the film, which follows in a long line of 30 for 30″ documentaries made by ESPN, does not yet have an air date.
Flair shared the photo on his own Facebook page, though, writing, This is BIG! So excited. WOOOOO! referring to his trademark howl.
Flair, whos often seen cheering on his daughter and current WWE Divas champion Charlotte during Raw, has wrestled with several promotions besides WWE, but it was likely his status with WWE that landed him the 30 for 30″ film.
ESPN recently began including WWE news on its television programming, including airing regular interviews with the promotions stars and near-weekly highlight reels of WWEs most jaw-dropping moves from its pay-per-view and weekly programming.
In October, ESPN host Jonathan Coachman, who used to work as a ring announcer for WWE, boasted about the two entities closer ties.
You have been asking for years and we are about to take another step. So excited. 48 hours. #wwe #joinus #letshavefun.
Jonathan Coachman (@TheCoachESPN) October 12, 2015
Predictably, there has been some backlash from ESPNs audience, some of which derided pro-wrestling as fake, but Coachman doesnt seem to give that much credit.
Remember we want to serve fans anytime anywhere. Athletes are @WWE fans. Superstars are sports fan. #cometogether
https://t.co/np1rb5igIA
Jonathan Coachman (@TheCoachESPN) October 12, 2015
To be fair, while Flairs victories were all staged, the pain and suffering he put his body through and the dramatic lifestyle that came along with being the Nature Boy were/are all very real. In other words, this should be worth the watch, whether youre a WWE fan or hater.
