Braag
Member
Kinda, but fat people also use soap so you obviously don't want to alienate them.Of course Dove wants bigger people, bigger bodies = more soap, more soap = more $$. But it all adds up to bullshite.
Clothing brands however market body positivity and "being obese is okay" messages mainly cause they want to sell clothes to everyone, including fat people. It's easier to tell a fat person that they are fine than to make them feel like they need to lose weight. So just make some XXXXL clothes and sell it to them by making them feel like there's absolutely nothing wrong with being obese.