PRESS RELEASE
FOR IMMEDIATE RELEASE
May 6, 2008
NEW DEVELOPER TWISTED PIXEL GAMES CREATING ORIGINAL IP FOR CONSOLE DIGITAL DISTRIBUTION
MADISON, IN May 6, 2008 Twisted Pixel Games, LLC announced today
that it has several original IP projects under development for console
digital distribution. Dedicated to raising consumers' expectations from
downloadable game content, Twisted Pixel is choosing its technology and
content partners carefully in order to maximize both the quality and
quantity of its content for current digital distribution platforms.
Founded by three game industry veterans, Michael Wilford, chief executive
officer, Frank Wilson, chief technology officer, and Josh Bear, chief
creative officer, the company was created explicitly to pursue digital
distribution. The company's goal is to produce the highest quality console
game software, and to increase value for consumers by leveraging digital
distribution's advantages.
"Digital distribution gives us many ways to entertain players that weren't
possible before, many of which are largely unexplored," says Wilford. "Some
day we hope to deliver weekly episodes of a broad appeal
choose-your-own-adventure-style game, where community is central and online
is key. But the road from here to there involves earning consumers' trust,
understanding expectations, building new technology, and working closely
with publishers and platform holders. In the meantime, we're working on
some exciting games that will set a new bar for digital distribution
standards."
With the market's increasing interest in 'broad appeal' games, Twisted
Pixel makes an important distinction. Bear says, "Just because a game is
'casual' or 'broad appeal' doesn't mean it has to neglect the core gamer.
There are many games from different genres that prove it's possible to hit
both core and non-core gamers, such as the Mario series, Uno, and World of
Warcraft to name a few. Just as Pixar makes extraordinary animated films
that appeal to casual movie-goers and hardcore film critics, we strive to
make great games for casual and hardcore players."
Twisted Pixel is looking for the best artists and engineers from the film
and game industries to join its highly experienced teams in creating
premiere game software. The company will release more details on its first
project in the near future.
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About Twisted Pixel Games, LLC
Founded in 2006 by industry veterans, Twisted Pixel is an independent game
development studio that operates in two capacities: 1) Inventing innovative
original IP concepts then developing them into premiere console titles; and
2) Providing top-flight contract game development work to leading
publishers on their highly-anticipated titles. The company's mission is to
become a leading developer of digitally distributed console games with
ambitious and inspiring games that exceed consumer expectations. Learn more
about Twisted Pixel at
www.TwistedPixelGames.com.