It’s a really fine market to go for. So when I was making PGR, the market was easy to identify, it’s a hardcore sim. I know my audience, it’s men, young men up until mid-30s, who like cars. It’s car porn. It’s being cool in a car.
This is different because we’re trying to do this dual audience because we want to capture the kids, but we also want to capture these hardcore SEGA fans who probably the geekiest of geeks. So you get this weird dichotomy of design, which is fine, it’s ok. What we’ve really worked hard on is, this is a game that we’ve built for ourselves, we’ve not made it for children. You can play it as a child because you can pop it on Easy, but All-Star difficulty is f**king hard. I’ve tuned it like a Platinum medal in PGR. Even I can’t do it very well, it takes me about seven or eight goes to get it right.
So there’s a broad range of difficulties for different types of gamers. the C Class is for casual gamers who don’t play very much, B Class is for most people, A Class is pushing on to become a little bit harder and All-Star Class is f**king hard. Really, really, really hard.