It's got loyalty, but not in the sense that people want and expect. A large (I'd say all, but some have at least bought PS4s) portion of the Wii's audience may have left, but the total "core" audience that has traditionally bought into dedicated game consoles may hover somewhere betweem 120-160 million or so. The number grew more and more since the resurgence of gaming with the NES and it more or less peaked during the PS2 era. Even this current era may peak around that number if MS and Sony can each sell 40 and 100 million or so consoles.
Some posters (Terrell for one) have argued that Nintendo needs to begin a long term multigenerational effort to grab some of that dedicated base back and I think that argument is a solid one. Mobile may be growing, but trying to make a play at that unproven and unstable market without even earnestly (I emphasize this because every attempt since the Gamecube has always come with some caveat or fine print) reaching out to the dedicated gaming audience is a mistake imo. It's a proven market that will most likely outlast this AAA arms race being run by the giant publishers. Mobile is here to stay, but Nintendo needs to be smart about catering to the people who have been a part of this industry way before the Wii was even a twinkle in the eyes of it's designers.
The time for an increased production of western oriented Nintendo titles seems to have passed at this point if you ask me. The Wii era should have been one of expansion for Nintendo's software branches (do they even have that presence in Europe?). Nintendo should have hired enough talent in America to make three Retros (ala the EAD Japan teams) and looked for European talent in order to provide for interesting downloadable titles, western oriented games and their own equivalent of driveclub, forza or PGR for the folks who might enjoy Mario Kart but would like to have a more "mature" arcade/sim-like experience.
Unfortunately Nintendo didn't do anything of the sort and the best case software scenario we've got for the NX is to continue holding out for third party ports that are not guaranteed. But I guess mobile games are the next best thing according to speculation on gaf...
I completely agree that Nintendo need to grow their base rather than continually chasing trends with what they would call "surprising" offerings to customers. Nintendo need to focus and expand on their strengths:
1) Huge, Disney-like collection of instantly recognisable characters/franchises
2) Some of the best development teams in the world
3) Hardware closely developed around the needs of their software developers
They have been failing in each of these areas for years now:
1) Falling back on Mario and other existing characters too readily, instead of creating and promoting a wider variety of characters at different target groups (which is sad when Splatoon proves how good they can be at this when they try, on a failed platform). Look at the tide of mascot platformers on Wii U, all of which target almost exactly the same group of customers.
2) They have failed at any meaningful expansion in the West, which is lunacy considering the output of Western developers at all levels in the market over the last 10 years. As you said, they should have 3+ Retro-like studios built up at this point, but instead they did little to nothing, and in the meantime scared off the core of the NST staff during the troubled development of Project HAMMER.
3) The Wii U and 3DS hardware had no enticing mass-market software that made use of their respective hardware choices. Nintendo were saying a year or two into the Wii U's life that they were still developing software to make use of Wii U's hardware, when
they should never have released such hardware if they didn't know what to do with it.
Getting out of this situation requires the following:
1) Massively expand 1st party development, especially in the West. Multiple studios internationally with embedded EAD staff.
2) Diversify their genres and characters. They need non-Mario sports games, they need FPS/TPS and open world games, they need to give a more diverse cast of characters the kind of push Mario frequently gets.
3) Promote the shit out of their characters in Disney-like fashion. Amiibo shows a fraction of the pent-up demand for their franchises. That means internationally promoted TV/film, comics/manga, merchandise etc.
4) Make hardware/services in line with what their target customer expects. That means account services that "just work", a well-designed operating system, no user interface/control choices that require detailed explanation, and "buy once, use anywhere" functionality.
All of this should have been blatantly obvious to Nintendo after how the Wii ended, even moreso after Wii U's first year. If Nintendo wants to continue to be a platform holder in any capacity then they need to make serious investments internally to justify their existence as one.
Not a problem for Nintendo then
? So, it would not hurt he gameplay over graphics publishers that gravitate around Nintendo or Nintendo themselves and it would help third parties which already design high end software for other consoles and PC's aligned to this vision. Sounds like a win win to me
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Also, publishers push for a higher and higher bar because of customers and because their own developers want to. Do not kid yourself thinking artists and programmers themselves are not ambitious
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None of this matters to Nintendo's upcoming hardware because AAA 3rd parties will not offer significant support until they know what they're dealing with. The wildly varying sales of Nintendo's recent platforms don't offer any way for AAA publishers to make estimates about how much their games will sell on Nintendo's hardware. They will not take these risks when development costs are so high. If you want to see the hardware requirements for the kind of 3rd party support Nintendo should expect to receive, look at any of the higher-budget Kickstarters. If their system can support those they will have the support of what has functionally replaced A/AA development.
That is the best they can do outside of their existing partnerships until they show that a market for AAA exists on Nintendo hardware, these companies have 10+ years of data suggesting this market doesn't exist in signficant numbers.