Well, the poor reviews and mixed word of mouth are finally taking their toll on the second weekend ticket sales for Warner Bros. Batman v Superman: Dawn of Justice. This morning, BvS woke up from a hangover to learn that theyre on their way to a -70% weekend drop of $50.7M. That fall off is one of the steepest for a superhero film, notching out the -69% posted by 20th Century Foxs X-Men Origins: Wolverine. All this despite the fact that Bruce and Clark have the Friday-Sunday period all to themselves, without any new wide threats from the other majors plus the added benefit of 30% K-12 schools off, and another 9% colleges on break, per ComScore. The second Friday till for BvS of $15.3M, down 81%, looks like a collapse because its compared to last Fridays $81.55M which includes $27.7M previews. Even if you back those previews out ($53.85M), BvS Friday-to-Friday decline is still big at -72%.
http://deadline.com/2016/04/batman-v-superman-box-office-second-weekend-gods-not-dead-2-1201729796/