He says that DLC isn't necessary and doesn't need to be there while gamers complain that they want a reason to keep the game and not sell it off after they are done with it.
"Make the greatest game the world has ever known and maybe I won't resell your game!" Everything gets old after a while. Doesn't matter if it's the greatest highest rated game ever made, a movie or a book. Eventually we all exhaust all it has to offer, get bored and move on. DLC is necessary as a quick and "cheap" way to keep fans interested in the same game longer, curb resale and bridge the gap to the sequel.
If it's content that's already made and just being held until a later date, it's specifically because of this. Many arcade fighting games would hold characters and unlock them one at a time over the course of a few months. This was done to keep players coming back and keep the game from getting old. That was the arcade's form of DLC and it worked.
The best part, it's completely optional. To this day the only DLC I have ever purchased is Red Dead Redemption Zombie thing, the Mass Effect series DLC, Peggle Nights for $2 and I bought the GTAIV DLC in disc form on sale and I have played A LOT of games this generation.
I don't really care for DLC personally, it's the same to me as micro transactions, but I understand why they exist. Nobody is screwing me over. You don't like the practice, don't buy it, I don't. Simple as that.
What about DLC that is already on the disk? You don't think you are getting screwed over by that? What about the DLC characters in Capcom games that is on the disk, but you have to pay extra to unlock them. Is that not screwing the consumers over?
What about announcing DLC months before a game is release and those DLC are available the day of release? Or in Capcom case, several DLC available before the game is even release.
What about the DLC for the "true" ending of Asura's Wrath?
That problem with these type of practices is that the average consumer doesn't know any better. They don't read this forum or other game websites. They boot the game up and they are notify that new DLC content is available.