Support NeoGAF

[zerodayPopbot]

They should all just be SCEI I think.

 

[JehutyRunner]

What does this mean for Shuhei Yoshida? That's all that matters to me!

Not a great deal to nothing at all.

 

[perfectchaos007]

Wow...I wonder how bad their 2012 fiscal report looks to have caused this.

 

[Killthee]

So will there still be Asian and Japanese releases of games?

Yeah its just merging SCEJ and SCEAsia into SCEJA.

 

[jediyoshi]

Amazing timing.

 

[Femmeworth]

Great, this will just delay The Last Guardian even further.

 

[Chrono Helix]

Does this mean the Asian and Japanese PSN stores will be merged?

 

[ULTROS!]

Yeah its just merging SCEJ and SCEAsia into SCEJA.

So in essence they're just changing the name?

 

[MormaPope]

From the links in OP

○ provided with Sony Computer Entertainment Japan Asia, to change the organization as follows.

- Providing a new strategic planning department.
- New management unit is provided.
- Portion is provided in relation to the new publisher.
- Development of new support portion is provided.
- Publishing a new section is provided first party.
- Quality control unit is provided a new format.
- New product management unit is provided.

Almost everyone was fooled though.

 

[crinale]

So basically nothing happened, eh?

 

[Shikoro]

SCEJ

Spoiler

oke

A

Spoiler

pril

?

 

[polyh3dron]

Yeah the thread title definitely needs to be changed for accuracy, especially considering the timing.

It's a borderline April Fool if you ask me.

 

[V_Ben]

One big division for the whole area sounds like a smart move. Too much fragmentation is a risky thing.

 

[pitcairn55]

While the news itself actually sounds like it could be quite a good idea, that is a sweet, sweet thread title for today. Good work!

 

[Musiol]

Can it be real? Considering 1st of April is new fiscal year? Year ago Kaz Hirai was selected as CEO, so?

 

[Withnail]

This makes a lot of sense. If you look at the size of the region covered by SCEE it's silly to elsewhere have branches for single countries.

Also everybody is always saying Sony is too fragmented. This is a step in the right direction.

One more point, SCEJ was just a publisher, they didn't make games. This won't affect The Last Guardian etc.

Yeah its just merging SCEI and SCEAsia into SCEJA.

No, SCEI is the management level above everything else. That's staying.

 

[Toki767]

This is worse than when PSN turned into SEN.

 

[ULTROS!]

Can it be real? Considering 1st of April is new fiscal year? Year ago Kaz Hirai was selected as CEO, so?

I kinda doubt a giant multinational corporation based on a country that doesn't necessarily celebrate April Fools will joke about this.

 

[GavinGT]

Are they still going to pretend they're working on The Last Guardian?

 

[t26]

So are there still going to be Asian and Japanese version? More games in Chinese?

 

[Killthee]

So in essence they're just changing the name?

Well the google translation makes it seem like it'll be more than just a name change.

● (April 1, 2013) organizational changes

<Sony Computer Entertainment Japan>
&#9675; abolished Sony Computer Entertainment Japan.

<Sony Computer Entertainment Asia>
&#9675; abolished Sony Computer Entertainment Asia.

<Sony Computer Entertainment Japan Asia>
&#9675; provided with Sony Computer Entertainment Japan Asia, to change the organization as follows.

- Providing a new strategic planning department.
- New management unit is provided.
- Portion is provided in relation to the new publisher.
- Development of new support portion is provided.
- Publishing a new section is provided first party.
- Quality control unit is provided a new format.
- New product management unit is provided.
- Providing a new loan management unit.
- Japan section is provided a new customer relationship.
- Japan section is provided in the new marketing.
- Providing a new Japan sales department.
- Japan section is provided in the new online service.
- Providing a new Asia Strategy Department.
- Asian Network Planning Department provided new business.

No, SCEI is the management level above everything else. That's staying.

Ah, wasn't sure about the distinction between J and I.


This restructuring brought back flashbacks of when SCE was renamed to SNEP and then a new SCE was made so they could split the network services from the console business. That also happened at the start of the fiscal year.

 

[davepoobond]

well, this wasn't very funny. other than how they're called Japan Asia.

What does this mean for Shuhei Yoshida? That's all that matters to me!

(And Studio Japan).

they are under SCEWWS.

 

[ZombiePlatypus]

On one hand, April Fools. On the other, restructuring news like these are way too mundane to be a joke.

I dunno.

 

[BasilZero]

So they merged the groups and changed the name...lol @ thread title.

 

[Madness]

The balance of power is shifting from Japan to China, Singapore and South Korea in East Asia. It's only sensible to make a new entity that covers those key markets together with Japan.

Though it's like GM merging it's US branch, to make a North American one. Sony is after all a Japanese company.

 

[Acrylic7]

timing is simply astonishing.
A step forward and a tumble down the stairs.

 

[grandjedi6]

timing is simply astonishing.
A step forward and a tumble down the stairs.

The timing actually makes perfect sense. April 1st is the start of Sony's financial year. As it is for most japanese companies. That's why every year we get 1 or 2 bits of real japanese news that everyone assumes is a trick due to the date coincidence.

 

[Defuser]

I hope this means the PSN stores will be merged together. It's a damn hassle to jump through stores especially on Vita.

 

[Log4Girlz]

Are they still going to pretend they're working on The Last Guardian?

YES. BELIEVE

 

[Combichristoffersen]

I was hoping they'd just kill it off completely and make their Japanese devs a subsidiary of SCEA and SCEE.

 

[RyoonZ]

Hire Yasumi Matsuno!!!

 

[Hydrogen Bluebird]

Almost spit water at my desk when I read the title.

 

[Acrylic7]

The timing actually makes perfect sense. April 1st is the start of Sony's financial year. As it is for most japanese companies. That's why every year we get 1 or 2 bits of real japanese news that everyone assumes is a trick due to the date coincidence.

man I would at least postpone this stuff a day late
If I was a stockholder I would be like "phew good thing today is April fools, I almost had a heart attack"
the 24 hours later investor friends call you "DUDE! why didn't you bail!?"
Then I call up my accountant or some shit "fffFFFFFFFFFFFFFFUUUUUUCCCK!"

 

[SolidSnakex]

Hire Yasumi Matsuno!!!

He's already been hired by someone since he's working on a new project.

 

[Strike]

So this is really happening. I wonder what this means (if anything) for The Last Guardian.

 

[odhiex]

Are they still going to pretend they're working on The Last Guardian?

NO..they just shifted the development of the game to Team ICO China lol... can't you see it?

 

[levitan]

hope this means that Asia/HK/Singapore PSN... would get updates faster and all

PLEASE BE TRUE

The update speed on those psn is ridiculous, and the free ps+ games are shite.

 

[Chocolate & Vanilla]

April fool's is not a thing in Japan I believe. Mergers happening at the start of a new fiscal year is. April 1st is a perfectly acceptable day to announce this sort of thing.

 

[BosSin]

April fools: We're just duct-taping the divisions together and renaming it to SCEJA

 

[Superflat]

Doesn't seem like it'll impact us in a negative way, so far. Hopefully there will be a more elaboration on this. If this means more games produced, let's do this thing.

 

[mclem]

everyone correct your fellow GAFfers from now on. it's SCEJA, not SCEJ, duh

Hopefully all their games will open with an electronic voice yelling SCE-JAAAA

 

[iNvid02]

april fooouuuccckkk

 

[Drkirby]

SCEJ Is Dead, Long Live SCEJ/A

 

[big_z]

might as well cancel the ps4 and rebrand the vita while they're at it.

 

[LuuKyK]

Wait...

 

[waypoetic]

This thread isn't locked yet.. This means something.

 

[Corky]

I knew we were never going to get TLG, I fucking knew it!

 

[Drencrom]

Nice threadtitle Cheese

This reminds me of the thread when Kaz stepped down his position at SCE to become the CEO of Sony lol

 

[DemonNite]

I knew we were never going to get TLG, I fucking knew it!

now now calm down, no one confirmed that

 

[MrTroubleMaker]

hopefully the people let go from the re-org can find work.