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October 2016 NPD (U.S. Hardware) Predictions - Closes Wed., November 9th

donny2112

Member
ITT, predict for the NPD October 2016 retail period (October 2-29, 2016) for U.S. hardware sales.

What is NPD?: NPD is one of the main retail tracking firms in the U.S., and also about the only one who specifically goes into detail on video games sales. This thread is to predict what the NPD hardware sales will be for the most recent month. NPD months are defined here, from jvm.
What do I win?: Bragging rights. We also keep track of predictions over the year and have an annual contest using "points." Still just bragging rights, but Sales-Agers have fun seeing how well we can do with it. See here for details on the point calculations.

Prediction entries must be in and finalized by 8 p.m. EST on Wednesday, November 9th (extra day as election news would probably be all consuming on Tuesday). Format use is required if you want your entry counted.

NPD Coverage: October 2-29, 2016 (4 weeks, September was 5 weeks)
NPD Physical Release: Thursday, November 10th @ 4 p.m. EST (public thread with physical+digital posted 1 week later on November 17th ~6:30 p.m. EST)

Format:
Note: WIU will only be counted for unit results and cardinal order bonus. It is not included for point results directly.

[3DS]
[PS4]
[WIU]
[XB1]

Good/Bad Formatting
Code:
Good              Bad
[XB1] 200K       [XB1] 200 thousand
[XB1] 200,000    [XB1] 200.000
[XB1] 200000     [XB1] - 200000


Potential hardware impacting events in October:
PS4 Pro announced Sept. 7th for release Nov. 10th @ $399 (28 days)
PS VR released Oct. 13 @ $400 (17 days)


Prediction Format: (repeating to emphasize to use this format)

[3DS]
[PS4]
[WIU]
[XB1]

September's Results (used for predictions)
Aquamarine said:
XB1 - 332.8k
PS4 - 285.3k
WIU - 36.3k
3DS - 170K

September 2015 NPD thread
October 2015 NPD thread

NPD Prediction Thread Archive
 

Welfare

Member
[XB1] 310K
[PS4] 220K
[3DS] 151K
[WIU] 27k

Hello! This wall of numbers will be comparing the weekly average of September and October. This is where comparing weekly averages is better than simple month to month because September is a 5 week month while October is only 4. I have gathered high selling software and any hardware deals for October to help show how the month might be impacted. You can go to previous prediction threads for the previous month's potential impacts.

Code:
2010

Xbox 360 September: 484K / 5 = 96,800
Xbox 360 October: 325K / 4 = 81,250

Weekly average down 16%

PS3 September: 312K / 5 = 62,400
PS3 October: 250K / 4 = 62,500

Weekly average up 0%

Wii September: 254K / 5 = 50,800
Wii October: 232K / 4 = 58,000

Weekly average up 14%

Code:
Notable Events in October

[u]Xbox 360[/u]
Fallout: New Vegas [2 weeks] [679k]
Fable III [1 week] [580k]
Medal of Honor [3 weeks]

[u]PS3[/u]
Fallout: New Vegas [2 weeks] [331k]
Medal of Honor [3 weeks]

[u]Wii[/u]
Just Dance 2 [3 weeks] [286k]
Wii Party [4 weeks] [<<150k]
Kirby's Epic Yarn [2 weeks] [~100k]

Code:
2011

Xbox 360 September: 438K / 5 = 87,600
Xbox 360 October: 393K / 4 = 98,250

Weekly average up 12%

PS3 September: 374K / 5 = 74,800
PS3 October: 245K / 4 = 61,250

Weekly average down 18%

Wii September: 240K / 5 = 48,000
Wii October: 249K / 4 = 62,250

Weekly average up 30%

Code:
Notable Events in October

[u]Xbox 360[/u]
Battlefield 3 [1 week]
Batman: Arkham City [2 weeks]
NBA 2K12 [4 weeks]
Rage [4 weeks]
Forza Motorsport 4 [3 weeks]

[u]PS3[/u]
Battlefield 3 [1 week]
Batman: Arkham City [2 weeks]
NBA 2K12 [4 weeks]
Rage [4 weeks]
Dark Souls [4 weeks]

[u]Wii[/u]
Just Dance 3 [4 weeks]
Kirby's Return to Dreamland [1 week]

Code:
2012

Xbox 360 September: 270K / 5 = 54,000
Xbox 360 October: 270K / 4 = 67,500

Weekly average up 25%

PS3 September: 201K / 5 = 40,200
PS3 October: 170K / 4 = 42,500

Weekly average up 6%

Wii September: 77k / 5 = 15,400
Wii October: 45k / 4 = 11,250

Weekly average down 27%

Code:
Notable Events in October

[u]Xbox 360[/u]
Kinect Adventures + Kinect Disney Adventures 4GB Kinect Holiday Bundle $299 [3 weeks] 
Price cut to $249 the following week
The Elder Scrolls V: Skyrim + Forza Motorsport 4 250GB Bundle $299 [3 weeks]
Price cut to $249 the following week

NBA 2K13 [4 weeks]
Medal of Honor: Warfighter [1 week]
Resident Evil 6 [4 weeks]
Dishonored [3 weeks]

[u]PS3[/u]
NBA 2K13 [4 weeks]
Resident Evil 6 [4 weeks]
Medal of Honor: Warfighter [1 week]
Dishonored [3 weeks]

[u]Wii[/u]
Wii Sports + Wii Sports Resort +  Wii Remote Plus Black bundle $129 [2 weeks]

Code:
2013

Xbox 360 September: 173K / 5 = 34,600
Xbox 360 October: 166K / 4 =41,500

Weekly average up 20%

PS3 September: 209K / 5 = 41,800
PS3 October: 119K / 4 = 29,750

Weekly average down 29%

Wii September: 39k / 5 = 7,800
Wii October: 34k / 4 = 8,500

Weekly average up 9%

Wii U September: 95k / 5 = 19,000
Wii U October: 50k / 4 = 12,500

Weekly average down 34%

Code:
Notable Events in October

[u]Xbox 360[/u]
Halo 4 + Tomb Raider 250GB bundle $249 [3 weeks]
Kinect Adventures + Kinect Sports: Season Two + Kinect 4GB bundle $249 [3 weeks]
Forza Horizon + Kinect Adventures + Kinect Sports: Season Two + Kinect 250GB bundle $349 [3 weeks]

Battlefield 4 [1 week]
Assassin's Creed IV: Black Flag [1 week]
Batman: Arkham Origins [2 weeks]

[u]PS3[/u]
Battlefield 4 [1 week]
Assassin's Creed IV: Black Flag [1 week]
Batman: Arkham Origins [2 weeks]

Code:
2014

Xbox 360 September: 74k / 5 = 14,800
Xbox 360 October: 63k / 4 =15,750

Weekly average up 6%

Xbox One September: 284K / 5 = 56,800
Xbox One October: 168K / 4 =42,000

Weekly average down 26%

PS3 September: 46k / 5 = 9,200
PS3 October: 35k / 4 = 8,750

Weekly average down 5%

PS4 September: 538K / 5 = 107,600
PS4 October: 297K / 4 = 74,250

Weekly average down 31%

Wii September: 15k / 5 = 3,000
Wii October: 13k / 4 = 3,250

Weekly average up 8%

Wii U September: 87k / 5 = 17,400
Wii U October: 69k / 4 = 17,250

Weekly average down 1%

Code:
Notable Events In October

[u]Xbox 360[/u]
Call of Duty: Ghosts + Call of Duty: Black Ops II 500GB Blue model bundle $249 [Walmart] [4 weeks]
Kinect Adventures + Kinect Sports + Forza Horizon + Kinect 4GB bundle $249 [Target] [4 weeks]

[u]Xbox One[/u]
Price cut announced for November $349 [October 27th]
Sunset Overdrive White model 500GB bundle $399 [1 week]

NBA 2K15 [4 weeks]
Sunset Overdrive [1 week] [110k]
The Evil Within [3 weeks] [103k]

[u]PS4[/u]
NBA 2K15 [4 weeks]
The Evil Within [3 weeks] [175k]

Code:
2015

Xbox 360/PS3/Wii = Basically dead (and some months have not leaked yet for 2015) 

Xbox One September: 292,400 / 5 = 58,480
Xbox One October: 303,000 / 4 = 75,750

Weekly average up 30%

PS4 September: 353,500 / 5 = 70,700
PS4 October: 275K / 4 = 68,750

Weekly average down 3%

Wii U September: 88,300 / 5 = 17,660
Wii U October: 65,000 / 4 = 16,250

Weekly average down 8%

Code:
Notable Events in October

[u]Xbox One[/u]
Halo 5 Limited 1TB bundle $499 [2 weeks] [~93k]
LEGO Movie 500GB bundle $349 [4 weeks]
GoW:UE/Rare Replay/Ori 1TB Holiday Bundle $399 [1 week]
Xbox One with Kinect 3 game Bundle $499 [1 week]

50-Inch 1080p TV Bundle $799 @ Target [1 week]
Gamestop Deal - Trade in Last Gen console and get $100 towards Xbox One [2 weeks]

Halo 5 [1 week] [842k]
AC Syndicate [2 weeks] [168K]

[u]PS4[/u]
$50 price cut [4 weeks]
Uncharted Collection Bundle $349 [4 weeks] [>145k]

Gamestop Deal - Trade in Last Gen console and get $100 towards PS4 [2 weeks]

AC Syndicate [2 weeks] [223k]
Uncharted Collection [4 weeks] [<165k]

[u]Wii U[/u]
Yoshi's Woolly World [3 weeks] [165k]

Code:
2016 September Weekly Averages

Xbox One: 332,800 / 5 = 66,560
PS4: 285,300 / 5 = 57,060
Wii U: 36,300 / 5 = 7,260

Code:
Notable Events in October

[u]Xbox One[/u]
Xbox One S Gears of War 4 Limited 2TB bundle $449 [4 weeks]
Xbox One S Gears of War 4 1TB bundle $349 [3 weeks]
Xbox One S Battlefield 1 500GB bundle $299 [2 weeks]
Xbox One S Battlefield 1 1TB Military Green Limited bundle $349 [2 weeks]

Mafia III [4 weeks]
Gears of War 4 [3 weeks]
Battlefield 1 [2 weeks]
Titanfall 2 [1 week]
(?) Skyrim Special Edition [1 week]

[u]PS4[/u]
PlayStation VR $399
PlayStation VR Launch Bundle  $499

Mafia III [4 weeks]
Battlefield 1 [2 weeks]
Titanfall 2 [1 week]
(?) Skyrim Special Edition [1 week]

Some notes:

- Kind of a hit or miss month when it comes to whether the weekly average improves or not.

Xbox almost always has pretty big hardware bundles along with high selling software which has helped the brand see only 2 instances of the average dropping. The first in 2010 which came off of the Halo Reach launch and 2014 when the Xbox One came off of the Destiny launch and had announced a $50 price drop at the end of the month.

The Xbox 360 rose an average of 9%, but if you exclude 2010 it averaged closer to a 16% increase.

Since it has only been out for 2 October&#8217;s worth of data, it is handicapped. 2016 looks to be closer to how the console should sell back in 2015 than 2014. Two massive software titles are getting 2 bundles each and will continue to see great sales momentum from September. Even if you averaged both October results, the Xbox One still sees an increase of 2%.

Sony actually doesn&#8217;t fare to well going into October. Almost always sees the average drop, with both instances (Pointing out, PS has seen 2 instances of an increased average, Xbox has seen 2 instances of a decreased average. This is a further point that Xbox does really well leading up to the holidays) being in 2010, which was a flat month, and 2012, which was only by 6%.

PS3 averaged a drop of 9%.

PS4 has had both October&#8217;s drop, but 2015 was not as drastic because that it dropped to $349 at the beginning of the month. This year saw the release of the PS4 slim, which by all accounts doesn&#8217;t sound like a massive success Didn&#8217;t even break the 100K barrier, so it&#8217;s the least successful first slim revision in the modern industry, besides the Wii Mini . It&#8217;s not pushing sales on its own moreso that it&#8217;s just $299. But its weak performance might be made up for the fact that it has to replace the Black Ops 3 bundle sales, unless of course people will be holding off on buying the system until November like last year.

And VR is kind of a heated topic on how it&#8217;ll affect sales. Short answer, price of entry for NEW consumers is $799.98 (PS4 slim $299.99, PSVR Launch Bundle $499.99). I&#8217;ll let you decide if people are really going to be buying a PS4 for VR.

If you were to average the PS4, it&#8217;s a 17% drop.

Nintendo has actually suffered from what some might call &#8220;Black Friday Concentration&#8221; this generation, where holiday sales are getting concentrated more into Black Friday.

The Wii improved every year except for 2012 which was in anticipation for the Wii U. In total, it increased by an average of 7%, but without 2012 it is closer to 15%.

The Wii U has suffered drops all three years so far. 2013 was the biggest because September had a price drop and Wind Waker HD, but so it is not an accurate point of reference compared to 2014 and 2015. All three years, the drop is 14%, but without 2013 it is closer to a 4% drop.

Recap.

October is generally an improvement for Xbox and slightly worse for Sony and Nintendo with weekly averages.

October almost never equals September in pure month to month because of the different amount of weeks. Only two instances in the past 6 years did October equal September and that was the Wii in 2011 and the Xbox 360 in 2012.

- The biggest October ever recorded between the 7th and 8th gen was the Wii with 803,000 back in 2008. Second biggest? Wii again with 519,000 in 2007.
 

Shizza

Member
[PS4] 230K
[XB1] 275K
[3DS] 135K
[WIU] 24k

Thanks for the Wall of Numbers and your sales thoughts Welfare. I enjoy reading through them each month!
 

Conduit

Banned
Amazon was wrong for previous NPD. But i'll stick with Amazon rankings this time too.

[PS4] 230K
[XB1] 200K
[3DS] 120K
[WIU] 25K
 

blakep267

Member
My random predictions:

Gears 4 < 600K (not including bundle).
Mafia 3 > 750K
That's a lot for mafia. I would've said that if the game got better word of mouth. I think that gears number is right around the area. Around 600-650k retail
with 200k digital
 
I'll do my HW predictions later but I too think that XB1 wins this month easy.

I'll go for a bold prediction instead for now.
Gears of War 4: ~450k
 

Madness

Member
[XB1] 330K
[PS4] 218K
[3DS] 144K
[WIU] 28k

Xbox One will have another stellar month as the PS4 will falter due to PS4 Pro holdouts.
 
[XB1] 280K
[PS4] 260K
[3DS] 120K
[WIU] 20K
Hope we get numbers for VR. This would be even more interesting (and important) than console numbers.

What will we see in the Top 10 besides the usual suspects?
(In order of appearance on Amazon monthlies)
Tomb Raider
Paper Mario: Color Splash
Civ 6
Dragon Ball Xenoverse 2
Arkham VR

As digital now is somewhat counted, Civ should be a given, Color Splash and Dragonball would be nice, Tomb Raider would make fine console war fuel, Arkham would be amazing.
 

Rymuth

Member
[3DS] 120k
[PS4] 230k
[WIU] 20k
[XB1] 260k

SW Predictions:

Gears of War 4 ~ 420k
Rise of Tomb Raider ~ 170k
 

Elandyll

Banned
[PS4] 230k
[XB1] 290k
[3DS] 110k
[WIU] 15k


Amazon ranking for October [temp, to be updated]

#28- PS4pro (pre order)
#49- PS4 slim UC4 bundle
#56- PS4
#63- PS4 le UC4 bundle
#90- XB1S 1Tb Maden bundle
#91- XB1S 2Tb Gears bundle
#99- XB1S 1Tb BF1 bundle

What could imo potentially significantly affect the outcome are the $249 firesales on old XB1 bundles at Gamestop and Walmart, and the XB1S Halo 5 bundle not being available on Amazon.
Even with that, last month there was a good reason for Amazon ranking being wrong (big promos at other retailers), but here I think the difference is too great, and there were sales on some PS4s as well ($280).

PSVR, well received, might have pushed some sales, while PS4pro may have depressed them some (although at higher price point, so not the same demo one could argue).
It also looks like, base promos being more or less equal ($249 bundles) around BF, Sony will have a really good Nov-Dec.

Edit: with Abdiel's info
 

Welfare

Member
We got UK numbers for October http://www.gamesindustry.biz/articl...uk-console-sales-for-second-consecutive-month

UK October Hardware Sales

Xbox One - 99,496
PlayStation 4 - 74,500
Nintendo Wii U - 3,500

The good thing about Microsoft Xbox One being ahead of PlayStation 4 is that the PR team is willing to share sales data even when the win is small since they are in need of positive news.
The gap in September was also 1,500. I'm thinking the XB1 has a conformable lead this month.
 

sense

Member
Is it kinda telling that ms has not released any pr for gears of war? They are the kings of spin so I am extra curious regarding its sales now!
 

viHuGi

Banned
October should be for Xbox, the real fun starts in November with Cod bundles, Watch Dogs, Ps4 Pro, Black Friday and more VR in Stores.

Gears of War 4 >700K
 
I'm so conflicted, Amazon was wrong twice already (3DS won July). Can it be wrong a third time for PS4 lead?

Curse GameStop for not giving some info...


[3DS] 165k
[PS4] 224k
[WIU] 27k
[XB1] 264k
 

Shock32

Member
[PS4] 255k
[XB1] 245k
[3DS] 118k
[WIU] 17k


I feel a sneak attack from the PS4 this month. Amazon charts and OG models being sold heavily discounted. Not to mention VR which had about as good a launch/word of mouth as possible.
 
[PS4] 255k
[XB1] 245k
[3DS] 118k
[WIU] 17k


I feel a sneak attack from the PS4 this month. Amazon charts and OG models being sold heavily discounted. Not to mention VR which had about as good a launch/word of mouth as possible.
possible, but I think VR was largely sold to people with PS4. Even if someone gifted it, it was probably to someone with a console.

I do expect to see a bundle next year though for a PSVR & PS4 for $599.
 

Welfare

Member
My software predictions

Battlefield 1 [1900k]
Gears of War 4 [650k]
Mafia 3 [570k]
Skyrim SE [320k]
Titanfall 2 [150k]
 

Sterok

Member
[3DS] 160K
[PS4] 260K
[WIU] 25K
[XB1] 310K

People here are impressed by Battlefield and Skyrim. Gears and Mafia disappoint. Titanfall too, but at this point I think people are expecting that.
 

orfax

Member
[3DS] 160K
[PS4] 260K
[WIU] 35K
[XB1] 310K

I think PS4 will continue to be low this month with the PS4 pro releasing next month.
 
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