I'm going to have to disagree that it's a shallow endgame considering most of the content in the game serves a dual purpose and can be geared to any level.
Shallow end game. Shallow end game. I am trying to use my brain to figure out what this means.
In terms of WvW and PvP, ain't the end game deep *if* it's so good that you just want to keep playing?
A battleground in World of Warcraft is pretty fun. But after 50 matches? How about 100? I would argue that those are shallow because the gameplay is not fun enough to be lasting!
Or is shallow in the sense of time to unlock? and keep being occupied? For instance - How long will it take to unlock PvP skins in PvP? How long will it take to get those ultra rare crafting scematics/top tier Glory vendor rewards/titles/achievements?
Sure. I certainly feel a pull towards Battlefield 3. I am not good at the game, and in many cases, the matches are not that fun for me. I need to play it in small bursts of 30-60 minutes or I get frustrated. But I keep coming back for the deep meaningful unlock system. I find BF3 very well put together in terms of unlocks.
At this point, COD might have more, but COD is FUCKING crazy!
Please everyone - Tribes Ascend is trolling on metacritic. Warface, AVA, Ghost Recon Online, Aion, Vanguard, Fallen Earth, Conan, LOTRO, League of Legends... I mean. The list of meaningful free to play games is getting incredible large.
Spending thousands of hours is not a problem. GW2 does not need to keep us occupied like every fucking day. It doesn't. It really goddam does not. Because there is no way in hell that a game will bring a meaningful pull. Instead let's get 1/3 the dungeons, the pvp maps, and have 3 times the quality. Can't we all agree on that being the deepest end game?
I would rather run Ascalon catacombs a hundred times, if its fun, than 10 average dungeons. Maybe I have ADHD, but I won't waste my time. Thats why I want to play Guild Wars.
Jeff Strain always spoke about this franchise as one that wouldn't waste my goddam time. Give me short but great bursts. We all know what will happen with the long hardcore dungeon crawling raid type stuff. People will rage on themselves, forums, and everything. There is nothing wrong with the content, but the stimuli has gotten softer due to over expousure and burning out of the game.
No combat system or quest system or amount of rewards is going to change that.
So I say - Make some dungeons that are super hard at 80. Perhaps.. (a random out loud thought) four different hour long explorable mode dungeons. With three paths each, thats 12 different experiences (hopefully). 4 pvp maps. a big WvW zone! I think something like that seems fair to me.
Perhaps 3-6 months down the road they will include some new dynamic events were it's lacking, and hopefully 1-2 years down the road we are playing the first new big campaign (cantha, woopp woop).
But we can't expect WoW style retention. That would be purposeless. There is no fee here. We don't need to think about end game like this.
And good riddence. Look at Bioware. Those poor bastards at SWTOR. Think about what fucking horrible job they have. What a goddam mess to keep those guys occupied. there is no way you dont exhaust the developers trying to play catch-up. Maybe that is how Blizzard lost their flair and spark over the years?