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September 2011 NPD Predictions - closes October 10

K

kuYuri

Member
majornelson said:
#NPD September: We sold 438k units. Xbox 360 continues to roll along as the top selling console each month in 2011
Click to expand...

http://twitter.com/#!/majornelson/status/124598096880611328
 
S

Satchel

Banned
@majornelson Larry Hryb
#NPD September: We sold 438k units. Xbox 360 continues to roll along as the top selling console each month in 2011
Click to expand...
@aarongreenberg Aaron Greenberg
NPD shows Xbox 360 #1 selling console in Sept, 438K units and Gears 3 #1 title with over 2M units sold-through.
Click to expand...

fucking hell

edit: fuck beaten.
 
G

Gadfly

While flying into a tree he exclaimed "Egad!"
AceBandage said:
Didn't he says 360 was double Wii?
I don't even understand how that would happen...
Click to expand...
He used to consistently underestimate 360 and overestimate PS3. Although recently his PS3 numbers have been more realistic.
 
D

DMeisterJ

Banned
Holy Crap at Gears. Good for Epic and Co. Love that game.

430k for the 360 is nice as well. Amazing how long they have been number 1 for.
 
J

jvm

Gamasutra.
Sony PR for later:
SCEA
NPD’s September report saw double-digit growth for both PS3 software (52%) and hardware (20%), as increasing brand awareness continues to fuel interest with consumers. First-party software sales remained strong this month, with boosts from blockbuster titles like Resistance 3. The lower PS3 console price point and the upcoming release of exciting titles – Uncharted 3, Everybody Dance and Ratchet and Clank – will continue PlayStation’s momentum into the holiday season.
-- Patrick Seybold, Sr. Director of Corporate Communications at SCEA
Click to expand...
 
T

The Dutch Slayer

Member
great games = hardware sales that is what nintendo is saying for YEARS and it has always been true.
Ms first party does not release a lot of games but if they do 99% is awesome enough for people to buy hardware with it.
 
G

Gadfly

While flying into a tree he exclaimed "Egad!"
DMeisterJ said:
Holy Crap at Gears. Good for Epic and Co. Love that game.

430k for the 360 is nice as well. Amazing how long they have been number 1 for.
Click to expand...
For me the bigger question is what price cut is doing for Sony and why it didn't seem to be a game changer last month? Maybe it shows its full effect this month?
 
UberTag

UberTag

Member
Saiyar said:
PS3 sales grew 20% YoY or MoM?
Click to expand...
20% MoM would actually not be growth at all.
5-week month vs. 4-week month would have an increase of 25% just if sales held steady over the previous month.

So for Sony's sake, let's hope it's YoY.
 
E

Elios83

Member
godhandiscen said:
Wow, that's a lot for the PS3. Why did it get a boost in sales?
Click to expand...

It's the first full month after a price cut.
In the last two weeks of August they sold 70-80k and this was a 5 weeks month.
Maybe people understimated the impact of the price drop a little bit too much and too soon ;)
 
G

Gadfly

While flying into a tree he exclaimed "Egad!"
UberTag said:
20% MoM would actually not be growth at all.
5-week month vs. 4-week month would have an increase of 25% just if sales held steady over the previous month.

So for Sony's sake, let's hope it's YoY.
Click to expand...
wouldn't 20% MoM be a decline (per week)?

But I bet it is YoY otherwise they wouldn't boast about it.
 
B

BurntPork

Banned
UberTag said:
20% MoM would actually not be growth at all.
5-week month vs. 4-week month would have an increase of 25% just if sales held steady over the previous month.

So for Sony's sake, let's hope it's YoY.
Click to expand...
At least they'll make out better than Nintendo did. My predictions are coming close to reality, so 3DS is likely going to see a big weekly drop.
 
L

LuchaShaq

Banned
Surprised the drop to 250 really helped Sony.

Have had plenty of friends get a ps3 for 200-220 through sales on amazon or 300 with 100 $ gift card at mainstream places like walmart/target. Figured anyone knowing about the small price drop would be savy enough to have gotten one even cheaper.
 
R

RukusProvider

Banned
lol at Sony's "brand awareness."

One day people will finally get familiar with the Sony and Playstation names. One day!

Wow at Gears 3. Nice work Epic. Hopefully it continues to sell through the holidays.
 
G

Gadfly

While flying into a tree he exclaimed "Egad!"
Hiro_Kunimi_80 said:
it's just a guess :)
either is MoM +20% (260K) or YoY +20% ( 374K )



we'll see
Click to expand...

Or maybe we won't.

Anybody familiar with their previous PRs can tell us if they typically cite MoM or YoY when they talk about growth?

Last NPD Sony said they were supply constrained so maybe we are finally seeing the effect of price cut.
 
UberTag

UberTag

Member
BurntPork said:
Is "brand awareness" of the "PlayStation family" increasing?
Click to expand...
If they've had a weekly decrease in sales in September despite the launch of Resistance 3 and their new ad campaign? Probably not.

At least they're set up nicely for month-over-month increases through the holiday season.

370K+ should have resulted in a lot more pomp and circumstance in Sony's PR blurb.
 
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